David V. Barger
10921 West 101st
Overland Park, Ks. 66214
913-894-5662 Home
816-674-7805 Cell
davidbarger[at]hotmail.com
http://www.linkedin.com/in/davidbarger1
Professional Summary
Marketing/Analysis Retention Retail/Sales Ad buy/Placement
Competitive environments Event management, Affiliate relations Commercial production
Vendor negotiations Web page maintenance Public relations Public speaking
Desktop publishing Search engine optimization Customer Service Crises Management
Experience
Metroweather.Net Forecasts, Overland Park, Ks. 66214 816-674-7805 9/08-Present
• Provide weather forecast services for sports/civic/educational outlets
• Write all marketing and informational brochures
• Create and Edit all newsletters
Time Warner Cable, 6550 Winchester, Kansas City, Mo. 64133 816-358-5360 4/00 – 9/08
Retention/Retail/Competitive Manager
• Reporting to Division Vice President of Sales and Marketing for all retention, retail, e-tail, and competitive information for this market.
• Implemented retention effort aimed at new subscribers, upgrades, service and repeat service calls, campaign migrations, and top dog loyalty customers with mailing and premium service messaging which resulted in a drop of our churn rate of 1.0%.
• Create and administer search engine optimization to keep TWC on top of internet searches, tracking results, and use of anti-competitive strategies.
• Manage and budget Time Warner Cable Rewards program for over 40K subscribers in 2008 which resulted in a 2.6% drop in our churn rate.
• Budgeted in 2007 for 55831 disconnects, actual for 2007 was 53137 a reduction of 2,694 less than budgeted.
• Increased subscriber retention in overbuilt competitive areas by an average of 25%
• Increased monthly retail/e-tail sales of product from 2006 average of 110 per month to average of 652 per month in 2007, and 879 in Q1 and Q2 of 2008.
• Led team initiative to present product in Sprint PCS retail stores, Best Buy, Circuit City, CompUSA, Radio Shack, Sam’s Club, Wal-Mart, Nebraska Furniture Mart, and smaller video, high-speed, digital consumer outlets.
• Created and continue to manage retail partnership with Nebraska Furniture Mart which has increased sales over 200% in the 2007 budget.
Chief Meteorologist
• Provide meteorological service including forecasts, radar interpretation, and climatological record keeping.
• Provide Search Engine Optimization, web page construction, and market placement for home page.
• Create all hard copy promotional/sales materials, and distribute to potential clients.
Innovative Concepts, Inc., 218 Nichols Rd., Kansas City, Mo. 64112 913-262-1502 2/99 – 3/00
Marketing Director
• Reporting to Owner and President, create, track and implement all marketing efforts in the Kansas City, and Wichita markets.
• Create, edit, and distribute all corporate media releases, communications, and client updates.
• Generate sales leads for both markets, track results, make recommendations to improve sales and client loyalty.
• Plan and implement trade show presence, staffing, appropriate marketing literature, vendors, hoteliers, food service personnel, and on site managers.
• Create search engine optimization protocol to keep business top of internet search.
KTKA Channel 49, 2121 SW Chelsea, Topeka, Ks. 66614 785-273-4949 5/96 – 1/99
Meteorologist Morning Show (PT) Did morning show while employed at Cellular One
• Formulate, prepare graphics and present weather forecast for AM audience.
• Provide support for Chief Meteorologist with graphic design, forecast tools.
• Fill in for Chief Meteorologist as needed on evening newscasts.
Cellular One, Inc. Kansas City, Mo. 3/97 – 1/99
District Account Manger
• Manage, train, and track staff of three sales consultants, one tech, and one support person.
• Reporting to V.P. Sales on all client contacts, sales, and marketing efforts in Lawrence/Topeka DMA.
• Develop and implement creative cold call tactics, customer sales materials.
• Initiate presentations to major clients increasing subscriptions.
• Plan and implement trade show presence, staffing, marketing literature, vendor management, hoteliers, food service personnel, and on site managers.
Oklahoma News Network Oklahoma City, Ok. 1994 - 1996
News Anchor/ Meteorologist / Asst. Affiliate Director
ASTN Dallas, Tx. 1991 – 1994
Regional Academy Director
High Plains Forecasting Service Wichita, Ks. 1989 – 1991
Chief Meteorologist/Owner
Great Empire Broadcasting Wichita, Ks. 1978 - 1989
News Anchor / Corporate Meteorologist / Public Relations Manager
Kansas Farm Bureau Eureka, Ks. 1975 – 1977
United States Army European Theater 1971 - 1974
Education
• Barton County Community College Great Bend, Ks. 4/76
Associates Degree Broadcast/Journalism GPA: 4.0 Valedictorian
• The Wichita State University Wichita, Ks. 5/84
Bachelors Degree General Studies GPA: 3.5
• Oklahoma City University School of Law Oklahoma City, Ok. 1994
Community
• Board of Directors, Halfway to Hollywood Film Festival
• Board of Directors, KC Film Jubilee
• Marketing Volunteer, KC Ethnic Fest
• Volunteer Director, graphics, camera, and lighting for United Methodist Church of the Resurrection
David V. Barger
10921 West 101st
Overland Park, Ks. 66214
913-894-5662
E-mail: davidbarger[at]hotmail.com
URL: http://www.linkedin.com/in/davidbarger1
References:
Roger Ponder
President, Operations
Time Warner Cable
913-927-1623
Dennis Narciso
Former VP Marketing/Sales
Time Warner Cable Kansas City
913-648-1248
Nate Saan
Owner, Self Employed
Missoula, Mt.
406-210-0998
Don Morrison
Owner
TPR Enterprises
Stillwell, Ks.
816-728-7608
Lori Hansen
Former Public Communications Manager
Time Warner Cable Kansas City
913-558-1216
Larry Peterson
Former VP Marketing/Sales
Time Warner Cable Kansas City
Springfield, Mo.
417-496-3565
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